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The Value of Fitness Assessment January 25, 2006

Posted by Anthony in Wellness.
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Acurate exercise prescription is driven by physical capacity testing. Proper assessment includes a sub-maximal stress test, pulmonary function test and a comprehensive health history at the very least. This, however is not standard practice in most health clubs and fitness centers – but it should be. Why? Because physical capacity testing yields valuable diagnostic, prognostic, functional and therapeutic information at a relatively low cost and with minimal risk. (more…)

Our Consulting Philosophy January 13, 2006

Posted by Anthony in Uncategorized.
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 Gaining Competitive Advantage in the Fitness Industry

There are an abundance of potential markets and business models in this industry. But, if you’re not aware of the complete market picture, in balance, you don't know your true position or where real threats may come from. Should you stay put with certain programs and class schedules? Maybe try to capture a new market segment? What are the indicators? What are your strategic options? Do you have a clear strategy?

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Integrated health? January 10, 2006

Posted by Anthony in Uncategorized.
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Integrated health, what is that?  In a nutshell, Integrated Health Management prevention and disease management services align local physicians, health professionals and fitness leaders through a more precise collaborative care model.  This supports the interests of employers, health plans, patients, and network providers to produce highly cost effective care for ambulatory outpatients who are chronically ill or at high risk!  Stay tuned for more information!